On September 15, the Brands for Good community joined the virtual conference Brands for Good: Accelerating Culture Change to find out how top brands are encouraging sustainable consumer behaviors at scale.
We heard from business titans about how to accelerate our brand and business progress in order to drive the change we need to see in the world. These three breakout sessions provide a playbook from industry experts for immediately applicable lessons and pro-tips to elevate our brand’s authentic and purposeful messaging.
Harnessing Behavioral Science to Accelerate Culture Change
Hear more about the Lifestyle Transformation Roadmap from Susan Hunt Stevens, Founder and CEO at WeSpire and Lucy Shea, CEO at Futerra. To learn more about how you can leverage the Lifestyle Transformation Roadmap with employees and customers alike, contact us.
Unleashing the Creative Power of Sustainability with HP Digital Print
Sponsored by HP Graphic Arts
Learn from Jose Gorbea, Head of Brand Innovation at HP Graphic Arts, and Guillermo Font, Brand and Agencies Lead at HP Graphic Arts, about how digital printing and consumer-centric marketing can encourage sustainable behaviors.
How Johnson & Johnson Consumer Health Fosters Healthy Lives: A Deep Dive Into Human Health and Environmental Sustainability
Sponsored by Johnson & Johnson
To thrive, people need healthy places to live, work and play. Hear how J&J Consumer Health is accelerating action to protect our environment and address important human health challenges. Join Sonali Sharma, Senior Director of Global Sustainability, Rafal Hrymoc, Head of Skin Health Packaging & Innovation, Marcee Martinez, R&D Manager and Katie Decker, Global President of Essential Health as they reveal Johnson & Johnson’s methodology.
Want More Content?
Ready to see the rest of the sessions from Brands for Good: Accelerating Culture Change? Recordings from the mainstage keynotes are available to Brands for Good partners and members of the SB Professional Member Network. Contact us to find out how you can get involved.